Kia donates Souls to MADD

Kia Canada Inc. says it is putting Mothers Against Drunk Driving Canada in the driver’s seat with its sponsorship of a national school program designed to educate students on the dangers of driving impaired.

Kia is donating the use of eight vehicles to MADD, including four 2012 Kia Soul urban utility vehicles dedicated for use by field representatives who will travel to schools to deliver the organization’s anti-drinking and driving message. Additionally, four 2012 Kia Sedona vans will be used by chapters across the country to promote local awareness of anti-drinking and driving activities and events.

Each vehicle will be wrapped in the “I Pledge” finish that will allow students to sign the vehicle as a way of showing their commitment to never drive under the influence. To further complement the program, a Facebook page – Facebook.com/kiacanada – has been created encouraging students and all Canadians to take the pledge.

2012 Kia “Best Buys”

Kia has built up a solid reputation of producing quality, fuel efficient vehicles at an affordable price, and while it’s one thing for them to talk about it in their ads and press releases, it’s quite another to have that hard work and dedication recognized by a trusted, reliable source.

That recognition came this week in the form of 4 Kia vehicles being voted “Best Buys” by Consumer’s Digest, a leading consumer resource for automotive reviews. The cars which were given the honor were the 2012 versions of the Optima, Soul, Sorento and Sportage, and the news completed a great October for Kia, who once again managed to set another sales record, which now makes 14 consecutive months of upward sales trends.

Kia Motors America vice president of marketing and communications Michael Sprague expressed the company’s delight with the showing in the magazine, stating that the recognition proves that awareness of the company brand, and their commitment to quality, is very much on the rise.

In order to come up with “Best Buy” tag, Consumers Digest takes into account a number of important factors, which usually boil down to purchase price and ownership costs, comfort, performance and utility.

There was much to admire in all 4 of the recognized vehicles, but there were some definite things in each that set them apart from the other cars in their class.

The 2012 Kia Optima is loaded with high tech features such as an Infinity audio system, HD radio and the Microsoft powered UVO infotainment system. Combine that with fantastic fuel efficiency and a huge list of safety features, all for a starting price of $19.500, and it’s easy to see why it made the list.

The Sorento CUV has all the same technological features as the Optima, and also has an interior that is on a par with a luxury vehicle valued at twice the price of the Sorento’s $21.250 starting price tag.

The funky Kia Soul crossover has taken the performance of its class up a notch with new 1,6L GDI engine and increased horsepower, yet still 35 MPG highway, and all for an incredibly low $13.900 MSRP.

The 2012 Sportage is a perfect mixture of power, style and sleek design, and still manages to provide that remarkable fuel efficiency that has become the staple of every Kia vehicle. It also boasts the cool technological upgrades and industry leading safety features, yet still manages to come in at a mere $18.500 starting price.

As great as the “Best Buy” accolades are, it would seem that Consumers Digest are simply stating the obvious, because if you look at the sales increases for the past 14 months, it’s pretty obvious that the average car buyer knew a best buy when they saw it.

Kia and Carfax together!!!

Kia Motors, over the last few years, has built a solid reputation in the new car market by producing beautifully designed, fuel efficient, affordable vehicles.

 

 

Kia Motors

 

That, combined by positive reviews from consumers and industry insiders has helped propel Kia to new highs in sales and service. Public perception of the Kia brand has improved dramatically during that period, and now that they have turned their attention to their used cars, we can probably expect to see it rise some more.

On October 24th, Kia Motors America announced that it had chosen Carfax to provide vehicle history reports for every car in the Kia Certified Pre-Owned -CPO program. This means that buyers can be sure than any Kia vehicle they buy through the nationwide network of dealers will have a detailed, accurate history, which will go a long way towards providing piece of mind when purchasing a used Kia car.

 The vice president of Carfax Joe Koenig expressed his company’s pride at partnering with Kia, saying that they were delighted to get the chance to partner with a company that held the same commitment to customer care and service. Although that partnership has just been announced, all Kia dealers participating in the CPO program were required to start running Carfax Vehicle History Reports on October 1st.

The vehicles that are eligible for the program must have less than 60.000 miles, pass a rigorous 150 point inspection and be no more than 5 years old. Those cars will also be eligible for Kia’s outstanding 10 year/100,000 mile powertrain warranty, as well as a 10 year roadside assistance package, regardless of mileage.

All the vehicles that meet the details of the CPO program will also be eligible for the Carfax Buyback Guarantee, which means that every CPO car will be proven to be free of DMV-reported title brand, or else Carfax will pay to take the car back. Kia Motors America vice president of sales, Tom Loveless, said the extended CPO warranty, combines with the protection of the Carfax vehicle report added a level of quality and service that would help Kia dealers quickly turn shoppers into buyers.

By partnering with Carfax, Kia became the 32nd automaker to align themselves with the History Report Program, and with 25 years in the business of protecting consumers, Carfax are the ideal choice for Kia, a company that prides itself on a high level of customer service.

Kia Optima and 2011 All-Star Blake Griffin

KIA MOTORS AMERICA’S OFFICIAL SPOKESPERSON AND BASKETBALL ALL-STAR BLAKE GRIFFIN SHOWCASES ATHLETIC PROWESS AND COMEDIC STYLE IN NEW OPTIMA ADVERTISING CAMPAIGN

Professional Basketball Player Takes It to the Next Level

• 30-second spot featuring Griffin makes its television debut today
• “Time to Shine” is first of five campaign spots and includes broadcast, digital and social media elements

  IRVINE, Calif., October 20, 2011 – When basketball All-Star Blake Griffin dunked over a Kia Optima during the 2011 NBA Sprite^® All-Star Slam Dunk contest, he achieved instant notoriety for his athletic prowess and basketball talents, while the stylish and performance-oriented Optima sedan continued its ascent with its head-turning design translating to record sales. As a playful homage to this iconic dunk, Kia Motors America (KMA) kicks off another new piece of the overall 2012 Optima advertising campaign today with the debut of “Time to Shine,” a 30-second spot that humorously showcases Griffin’s athleticism in a stunt using a powerful Optima to tow inline skate-wearing Griffin to a ramp that catapults him in the air to a 45-foot-high basketball hoop, where he dunks the ball. Created by David&Goliath, KMA’s advertising agency of record, and renowned director Paul Hunter, who is credited with award-winning advertisements, “Time to Shine” is available now at http://www.youtube.com/Kia and makes its television debut today on a variety of prime time, late night and cable programming.

•   “There is an inherent link between the youthful style and performance attributes of the Kia Optima and the extraordinary talent and athleticism displayed by Griffin in every game,” said Michael Sprague, vice president of marketing & communications, KMA. “The Kia Optima is not your average midsize sedan and Blake Griffin is not your average spokesperson or athlete, making the memorable connection in the 2011 Sprite Slam Dunk competition the perfect launching point for a playful follow-up to a spectacular feat.”

• Griffin is the only current professional basketball player with a global marketing relationship with an automaker. The partnership with Griffin also increases Kia’s presence in professional basketball following the brand’s extension and expansion of its relationship with the National Basketball Association (NBA) in 2010. As one of the most recognizable young players in professional basketball, Griffin will continue to be featured in upcoming Kia broadcast commercials throughout the fall.

  In his role as a global spokesperson for Kia Motors, Griffin supports the brand’s marketing programs and appears in the company’s advertising materials, makes public appearances on behalf of the brand, and is involved in exclusive product promotions, social media engagements and philanthropic initiatives.

  About Blake Griffin
  Selected first overall by the Los Angeles Clippers, Blake Griffin took the NBA by storm in his rookie season and broke records every step of the way. Known for his high-flying dunks and unwavering physicality, Griffin competed on the 2011 NBA All-Star Team, the first rookie All-Star voted to the game by coaches since Tim Duncan in 1998. He also took first prize in the 2011 Sprite Slam Dunk Contest and participated in the T-Mobile Rookie Challenge & Youth Jam. A highlight reel sensation equipped with the size, strength, quickness and skill to keep his household name buzzworthy for many years to come, Griffin has transformed the Clippers into a must-watch franchise. A native of Oklahoma City, Okla., the 6’9″ power forward attended the University of Oklahoma, where he was one of the highest rated and most decorated recruits in Sooners history. A media magnet, Griffin already has earned numerous accolades, including the Oscar Robertson Trophy, Adolph Rupp Trophy, John Wooden Award, Naismith Award, Sports Illustrated Player of the Year, multiple NBA Western Conference T-Mobile Rookie of the Month honors and many more; for more information go to http://www.blakegriffin.com or follow him at @blakegriffin.

  About the 2012 Kia Optima
  With sleek exterior styling and a refined interior, the 2012 Optima is available in three trims, LX, EX and SX, and offers a wide array of convenience and luxury as well as impressive technology features like an AM/FM/CD/MP3/Sat audio system with SiriusXM Traffic^™1 Satellite Radio capabilities and three months complimentary service, auxiliary and USB audio input jacks, standard Bluetooth^®2 wireless connectivity with steering wheel-mounted voice activation controls³, and Kia’s new UVO powered by Microsoft^®4 voice-activated infotainment system. Available with three powerful and fuel-efficient engines, a 2.4-liter GDI four-cylinder, a 2.0-liter GDI turbo or a 2.4-liter hybrid that achieves up to 40 miles per gallon⁵ on the highway, the stylish and performance-oriented midsize sedan begins at $19,500⁶ for 2012.

  Design-Led Transformation and Product Line
  Kia Motors has undergone a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time, contributing to the brand’s continued gains in U.S. market share. Kia is poised to continue its momentum and brand growth through design innovation, quality, value, safety features and new technology. Kia’s commitment to the U.S. market is represented by its U.S.-based manufacturing facilities in West Point, Georgia – KMMG – which is responsible for the creation of more than 10,000 plant and supplier jobs and added the critically acclaimed Optima midsize sedan⁷ to its production line in September. Kia’s model year 2012 vehicle line includes the Sorento CUV, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, Soul urban passenger vehicle, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup two-door coupe, all-new Rio and Rio 5-door sub-compacts and Sedona minivan.

  About Kia Motors America
  Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 745 dealers throughout the United States and serves as the “Official Automotive Partner of the NBA.” In 2010, KMA recorded its best-ever U.S. sales and 16th consecutive year of increased U.S. market share. Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, safety features and new technologies.

  Information about Kia Motors America and its full vehicle line-up is available at its website – www.kia.com.

The Kia Rio five -door hatchback offers a system that shuts the engine off at stoplights

 

The Kia hatchback offers a system that shuts the engine off at stoplights

 See Crystal Gayle at Cowboy Kia  936-494-0600

Kia gave what it calls its “official debut” to the 2012 Rio five-door hatchback in Texas today. It’s going to start at $13,600 for the manual and $14,700 for the automatic transmission version.

 Kia says the prices are lower than the previous generation.

You won’t be able to pay more than $17,700 for the top-of-the-line, sporty SX level and you’ll get 17-inch alloy wheels, LED headlamp and tail light accents, a sport-tuned suspension with larger front brakes, projection headlamps, twin chrome exhaust tips, fog lamps, as well as standard UVO voice-activated infotainment system with a 4.3-inch color touch-screen and rear camera.

Kia officially rolled out its 2012 Rio 5 Door Hatchback which rides on an all-new longer, wider and lower platform.

The 2012 Rio is available with a 1.6-liter GDI four-cylinder with the option of either a six-speed manual transmission (LX only) or six-speed automatic and puts out 138 horsepower while getting a fuel economy rating of 30/40 mpg (city/highway) for the sedan and hatchback.

The Rio has an overall length of 171.9 (Rio sedan) or 159.3 (Rio 5-door) with a platform measuring 67.7 inches wide and 57.3 inches high. Employing high-tensile-strength steel (63 percent of body), Rio’s lightweight design offers high torsional stiffness designed to improve handling and ride quality. The use of these materials also helps to improve performance in the event of a crash while reducing overall weight.

Built on a unibody frame, the front-wheel-drive Rio utilizes an independent front suspension system. MacPherson struts, coil springs and a stabilizer bar are used in the front with a torsion beam axle suspension in the rear to engage drivers with responsive handling and provide the utmost comfort in a variety of driving situations. There is a sport-tuned suspension available on the SX.

See Crystal Gayle at Cowboy Kia  936-494-0600

Outside, the LX trim includes body-color door handles and side mirrors, rear wiper and washer, multi-reflector headlamps and 15-inch steel wheels with 185/65R15 tires, while the Rio 5-door also comes with a standard rear spoiler.  The EX trim brings additional standard conveniences, including power door locks with keyless entry and a chrome front grille surround. The SX trim offers standard 17-inch wheels with 205/45R17 tires, fog lamps, LED accent lights and rear combination lamps, dual chrome exhaust tips, power-folding outside heated mirrors with turn signal indicators and, unique for the Rio 5-door, projector headlamps.

Moving inside, the 2012 Rio greets drivers and passengers with a modern cabin centered on Kia’s horizontal three-cylinder instrument panel and a two-tone color scheme. The extended wheelbase enhances passenger room and comfort, offering 40 inches front headroom, 37.6 inches rear headroom, 43.8 inches front legroom and 31.1 inches rear legroom for the Rio sedan and Rio 5-door hatchback. Those looking for ample cargo space there is an impressive 13.7 cubic feet for the sedan and 15 cubic feet in the hatchback.

Standard on the LX trim is a driver’s seat height adjuster and six-way adjustable driver’s seat, tilt steering column, steering wheel-mounted audio controls, trip computer, electric power steering, 60/40 split folding rear seats and a cargo cover for the hatchback. Moving to the EX trim includes standard power windows with automatic up/down on the driver’s window, cruise control with steering wheel-mounted controls, tilt and telescopic steering wheel, Bluetooth®7 wireless connectivity with steering wheel-mounted voice activation controls to enable hands-free operation for compatible mobile phones and a sleek metallic finish throughout with leatherette door trim. The SX trim offers consumers an even more upscale and athletic look and feel with standard metal pedals, metal grain, a Supervision™ meter cluster, leather-wrapped steering wheel and shift knob, dual map lights, dual illuminated vanity mirrors, UVO powered by Microsoft®8 voice-activated infotainment system with rear camera display9.

In addition to offering a comfortable cabin, an array of technology features also come standard on all trims, including an AM/FM/CD/MP3/Sat audio system with SiriusXM™ Satellite Radio capabilities and three months complimentary service and auxiliary and USB audio input jacks for connecting with MP3 players with full iPod® and MP3 controllability via the audio head unit and steering wheel-mounted controls.

Available packaging upgrades for the Rio LX include the Power Package (A/T only), which adds power windows with automatic up/down functionality on the driver’s window, power door locks with two-turn entry system and remote keyless entry. For the EX trim, the available Convenience Package includes 15-inch alloy wheels, the UVO powered by Microsoft® voice-activated infotainment system with a 4.3-inch color touch screen and rear camera display12, automatic headlamps, leather-wrapped steering wheel and shift knob, power folding side mirrors with turn signal indicators, front fog lights, dual illuminated vanity mirrors and dual map lights. An available Eco Package can be added to the EX trim when the Convenience Package has been selected and adds ISG technology for increased fuel efficiency (expected to be available shortly after launch), enabling 31/40 mpg13 for the sedan and hatchback. With the luxurious Premium Package available on the SX trim, passengers will benefit from a navigation system with SiriusXM Traffic™ (replaces the UVO system), push-button start with Smart Key, leather seat trim, heated front seats and a moonroof.

The 2012 Rio is equipped with high levels of standard safety features, including an innovative Halo Body construction designed to help protect occupants in certain side impact and roll-over collisions. Additional standard safety features include six airbags14 (dual advanced front and front-seat mounted side as well as full-length side curtain), side-impact door beams, height-adjustable front seatbelts with pre-tensioners and force limiters, three-point seatbelts for all seating positions and Lower Anchors and Tethers for Children (LATCH). Also standard on all Rio trims for increased driver and passenger safety are Electronic Stability Control (ESC), a four-wheel Anti-lock Brake System (ABS), Hill-start Assist Control (HAC) and Vehicle Stability Management (VSM) which coordinates the car’s ESC and ABS to help the driver stay in control of the vehicle.

The 2012 Rio and Rio 5-door are covered by Kia’s comprehensive warranty program, which offers consumer protection at an exceptional value. Included in this program are a 10-year/100,000-mile limited powertrain warranty, a five-year/60,000-mile limited basic warranty and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance plan also is part of the comprehensive vehicle coverage.

Pricing for the 2012 Rio 5-door subcompact hatchback begins at $13,600 MSRP, while the Rio 5-door A/T starts at $14,700 — both lower than the previous generation. The EX line starts at $16,500 while the top-of-the-line, sporty SX trim starts at $17,700 and offers a plethora of consumer-friendly and upscale features, including stunning 17-inch alloy wheels and class-exclusive LED headlamp and tail light accents, a sport-tuned suspension with larger front brakes, projection headlamps, twin chrome exhaust tips, fog lamps, as well as standard UVO powered by Microsoft®4 voice-activated infotainment system (expected to be available this fall) with a 4.3-inch color touch screen and rear camera display5.

MSRP excludes $750 destination and handling fee, title, taxes, license, options and dealer charges. Actual prices set by dealer and may vary.

It also is the only vehicle in the class to offer a gas-saving feature in which the engine turns off at stoplights.

See Crystal Gayle at Cowboy Kia  936-494-0600

Kia Optima beats Honda Accord

Consider it a knockout performance: In a recent head-to-head battle between two mainstream middleweights, conducted by the team of experts at Consumer Reports, the all-new Kia Optima took on—and then took down—the Honda Accord.

Kia Optima

According to CR, the Kia won the day based on its performance in five key areas:

• Handling—Riding on an all-new, stiffer platform, the Optima boasts independent front and rear suspensions, with
• MacPherson struts at the fore and a multi-link setup aft, along with coil springs and a front anti-roll bar.
• Transmission—All Optimas (except the four-cylinder LX entry model) leverage Kia’s proprietary six-speed automatic transmission with Sportmatic clutchless shifting.
• Controls—Ergonomically designed seating and switchgear combine to give drivers simple, easy-to-access control over the Optima’s vehicle systems.
• Fuel economy—The Optima posts an EPA line of up to 24 mpg city/35 mpg highway/28 combined, and even the high-performance Optima turbo, with 274 hp under the hood, can reach 22 mpg city/34 mpg highway.
• Safety—Packed with standard safety features, the Optima is both a Top Safety Pick of the Insurance Institute for Highway Safety (IIHS) and the first Korean-built car to earn a five-star overall crash rating from the National Highway Traffic Safety Administration (NHTSA).

The CR kudos are just the latest for the stylish new Optima, which also has been named one of the “Top 10 Cars to Look Forward to in 2011” by Carsdirect.com, “Best New Model” by Kiplinger’s Personal Finance, among the “Best of 2011” by Cars.com, a member of the “Edmunds InsideLine.com Editor’s Most Wanted” list, a Consumer Guide Automotive “Best Buy,” and part of the Ward’s “10 Best Interiors” rankings.

The award-winning 2011 Kia Optima is on sale now.

$9.95 Oil Changes for the life of your vehicle at Cowboy Kia

Receive a discounted rate of $9.95 for oil changes for the life of your new Kia.

Visit us at:

443 I-45 South in Conroe,Tx

or Call:

1-800-New Kias